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REPORTING
Navigating the Next Chapter of Digital Marketing
Navigating the Noise The digital marketing world is undergoing a seismic shift. With the rollout of Google’s AI Overviews (AIOs)…
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STRATEGY
Using AI to “Talk To” Your Customer Data
By Tom Swanson, Engagement Manager at Heinz Marketing Sometimes I struggle with figuring out how to use AI. There are…
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ADVERTISING
Google Top Stories Preferred Sources Graduates Labs
Google has launched the Preferred Sources top stories feature fully in the US and India, after testing it in Search…
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INFLUENCER
Microsoft Copilot Links Local Reviews To Google Maps
It looks like Microsoft Copilot, formerly Bing Chat, is using Google Maps reviews for its local AI results. It also…
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CONTENT
Implement Features Management in ASP.NET Core Apps
In this article, we will learn what feature flags are and how to use these feature flags in an ASP.NET…
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REPORTING
Why Nvidia’s SLM Vision Matters for B2B Marketing
By Win Dean-Salyards, Senior Marketing Consultant at Heinz Marketing When most people think of AI, they picture massive, general-purpose models…
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STRATEGY
Our AI Writing Tool That Actually Understands Your Business
This post was written by Wave Writer via an outline Devesh provided. You can see the raw output and Devesh’s…
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ADVERTISING
Google Testing Loyalty Benefits Section In Merchant Knowledge Panels
Google is testing adding a “loyalty benefits” section to the merchant/retailer knowledge panels. This would show on the right side…
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INFLUENCER
Best File Sharing Software Tools to Use in 2025
In the digital world, simply transferring files securely, orderliness and efficiently is just the beginning of file sharing. Whether you…
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MARKETING
Powering Change in Business Performance
What Are Workforce Analytics Tools? Workforce analytics tools refer to software and systems that gather, analyse and interpret employee…
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